About Dealwinnerpoint
We design user interfaces and experiences for Australian products — accessible, research-driven, and crafted for measurable outcomes. From startups in Sydney to national enterprises, our focus is clarity, speed and inclusion.
We specialise in mobile UI, web UI, Figma systems and UX research tailored to Australian users, regulations and accessibility standards (WCAG + AUS guidance).
Our mission
To make digital products in Australia more usable, accessible and delightful. We combine customer research, pragmatic design systems and performance-aware implementation to reduce friction and increase conversion.
- Research-led decisions
- Accessible design by default
- Rapid, testable prototypes
Team & leadership
Alex Morgan
Former product designer at Australian fintechs. Leads research sprints and accessibility reviews.
Priya Shah
Specialises in responsive interfaces and Figma component libraries.
James Liu
Qualitative & quantitative research focused on Australian user cohorts.
Services
UX Research Sprints
3–10 day research sprints to validate hypotheses with Australian participants.
Learn moreFigma Component Libraries
Design systems built for developers and product teams — accessible tokens and docs included.
See libraryMobile & Web UI Design
Pixel-accurate screens, interaction specs and handoffs tailored for Australian platforms.
Get a quoteDesign process
- Discovery: Stakeholder interviews & analytics review.
- Research: Remote interviews & moderated tests in Australian markets.
- Design: Rapid flows, prototypes and accessibility checks.
- Delivery: Figma tokens, component exports and developer support.
Selected case studies
Reduced drop-off in onboarding by 28% through progressive disclosure and clear microcopy. Accessibility improvements across forms ensured WCAG AA compliance.
Deliverables: Prototype, UI kit, accessibility report.
Improved product discovery and simplified checkout; A/B tests showed 14% lift in conversion on desktop and mobile.
Deliverables: Wireframes, high-fidelity UI, component library.
Delivered WCAG-compliant templates and improved screen-reader paths for critical government forms. Provided developer training and acceptance criteria.
Deliverables: Accessibility audit, remediated components, dev handoff.
What clients say
"The research sprint uncovered clear priorities. Team was pragmatic and pragmatic and fast."
"Their Figma library saved us months of work and made handoffs seamless."
"Accessible-first approach gave us confidence for public sector work."
Press & recognition
Featured in design roundups and cited for accessible design patterns used in Australian services. We maintain public case summaries and design patterns to help product teams ship faster.